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Historien om Icebreaker begynder i 1994 i New Zealand med grundlæggeren Jeremy Moon. Han havde en vision om at skabe et mærke, der kunne tilbyde teknisk undertøj til udendørs entusiaster ved at udnytte fordelene ved merinould.
Moon blev inspireret af merinofår, der er naturligt tilpasset de barske vejrforhold i New Zealands bjerge og besluttede at udnytte uldenes naturlige egenskaber i sit tøjdesign. Han indgik samarbejde med lokale merinofarmere og begyndte at producere undertøj af høj kvalitet ved hjælp af denne unikke uld.
Icebreaker blev hurtigt populært blandt friluftsentusiaster og eventyrere over hele verden på grund af uldens fantastiske egenskaber, herunder dens evne til at regulere kropstemperaturen, forhindre lugt og tørre forholdsvis hurtigt. Mærket blev anerkendt for sit fokus på bæredygtighed og dyrevelfærd, da det arbejdede tæt sammen med merinofarmere for at sikre ansvarlige produktionsmetoder.